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	<title>Ben Gilman &#187; Watching the web</title>
	<atom:link href="http://www.bengilman.com/category/watchingtheweb/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bengilman.com</link>
	<description>...blogs about design, branding and doing business.</description>
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		<title>Unravelling the t-shirt Hipstery</title>
		<link>http://www.bengilman.com/2009/11/unravelling-the-t-shirt-hipstery/</link>
		<comments>http://www.bengilman.com/2009/11/unravelling-the-t-shirt-hipstery/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 11:34:14 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Random]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[clothing]]></category>
		<category><![CDATA[hipstery]]></category>
		<category><![CDATA[mystery]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[t-shirt]]></category>
		<category><![CDATA[windsor castle]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=390</guid>
		<description><![CDATA[In which your intrepid blogger orders a t-shirt online and documents the experience. Better than it sounds.]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m a big wearer of t-shirts &#8211; and arguably a wearer of big t-shirts. Occasionally I suspect that I should be moving onto shirts with buttons but that feeling usually passes.</p>
<p>A few months back I was tweeting about the fact that I&#8217;d won a <a href="http://www.mailchimp.com/">MailChimp</a> t-shirt in their online draw. At that moment a mysterious Twitter account named <a href="http://www.twitter.com/hipstery/">@hipstery</a> started following me. A few clicks later and I was concluding their checkout process. Don&#8217;t talk too loudly about it, but <em>Twitter marketing works</em>.</p>
<h3>The concept</h3>
<p>In a nutshell, <a href="http://www.thehipstery.com/">The Hipstery</a> &#8220;liberates you from the burden of choice&#8221; &#8211; specifically, you tell them your t-shirt size, fill in a fancy-dan quiz about your tastes and their t-shirt scientists go find you a t-shirt and dispatch it to your door. The t-shirts are sourced from various cool designers and are usually from rare, limited edition runs.</p>
<h3>The delivery</h3>
<p>A couple of weeks later (The Hipstery are in Germany and the UK post were probably on strike) a mysterious brown paper bag dropped through my door. In fact, it didn&#8217;t drop through my door at all. Instead, a red &#8220;sorry you were out and we can&#8217;t stuff a t-shirt through your letterbox&#8221; card arrived and I had to take a trip to the Royal Mail depot to collect it. So, eventually&#8230;</p>
<p><img class="alignnone size-full wp-image-392" title="What's this?" src="http://www.bengilman.com/wp-content/uploads/2009/11/Hipstery1.jpg" alt="What's this?" width="600" height="450" /></p>
<p>So the mystery is slightly compromised by the fact that the envelope is carrying The Hipstery&#8217;s branding but it was the start of &#8216;the experience&#8217;  &#8211; not something you usually experience when buying things online.</p>
<h3>The grand opening</h3>
<p>Using the time-honoured combination of my fingers and opposable thumbs I tore open the package to reveal the goodness inside.</p>
<p><img class="alignnone size-full wp-image-393" title="The contents" src="http://www.bengilman.com/wp-content/uploads/2009/11/Hipstery2.jpg" alt="The contents" width="600" height="450" /></p>
<p>As promised, the primary part of the delivery was the mystery t-shirt &#8211; on arrival it was wrapped in a natty plastic bag that is missing from this picture.</p>
<h3>The cotton goodness</h3>
<p>So, what of the t-shirt itself? What had the t-shirt scientists selected for me? In an attractive shade of grey, my selection was the runner-up of the 2006 London Design Festival&#8217;s t-shirt design competition, <em>The Draw</em> &#8211; <em>&#8220;London Spirit&#8221;</em> by Blaise Coutaz. You can read an interview with its designer <a href="http://www.spreadshirt.net/fileadmin/presse/en/the_draw_winners.pdf?PHPSESSID=cbc0a08db15a39b2afd9b0e0590c4e03">over here</a> (warning, that link is a PDF, abandon all hope ye who click). The t-shirt is cool and unlike something I might have chosen for myself &#8211; all good things.</p>
<p>Here&#8217;s a poorly-montaged close-up of the design.</p>
<p><img class="alignnone size-full wp-image-397" title="The design" src="http://www.bengilman.com/wp-content/uploads/2009/11/Hipstery3.jpg" alt="The design" width="600" height="330" /></p>
<p>As well as the t-shirt there were two old postcards&#8230;</p>
<p><img class="alignnone size-full wp-image-394" title="Hipstery postcards" src="http://www.bengilman.com/wp-content/uploads/2009/11/Hipstery4.jpg" alt="Hipstery postcards" width="400" height="533" /></p>
<p>Unexpected but standard enough? Except for the strange coincidence that at the time of the delivery I was wading my way through Mary Shelley&#8217;s <a href="http://www.amazon.co.uk/gp/product/1840224037?ie=UTF8&amp;tag=bengilcom-21&amp;linkCode=as2&amp;camp=1634&amp;creative=6738&amp;creativeASIN=1840224037">The Last Man</a>, in which the main protagonists reside in Windsor Castle, the subject of one of the enclosed postcards. Ooooo&#8230;</p>
<h3>The conclusion</h3>
<p>The Hipstery is an excellent way to acquire a t-shirt, I will shop there again. Go forth to <a href="http://www.thehipstery.com/">theHipstery.com</a>, buy yourself a new t-shirt, feel the burden of choice lifted from your shoulders. Many thanks German friends.</p>
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		<title>Five great design blogs</title>
		<link>http://www.bengilman.com/2009/08/five-great-design-blogs/</link>
		<comments>http://www.bengilman.com/2009/08/five-great-design-blogs/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 11:44:17 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Watching the web]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=302</guid>
		<description><![CDATA[A quintet of weblogs of quality - eminently deserving of your attention.]]></description>
			<content:encoded><![CDATA[<p>I was browsing through my installation of <a href="http://feedafever.com/">Fever</a> today and thought it might be nice to give some kudos to the finest of the design blogs that I subscribe to, so here goes:</p>
<h4>1. <a href="http://forabeautifulweb.com/">For A Beautiful Web</a> by Andy Clarke (@Malarkey)</h4>
<p>Let&#8217;s start with a no-brainer. Andy Clarke&#8217;s blog is informative, well-written and entertaining too. It&#8217;s also lovely to look at. I&#8217;d particularly recommend the slides of Andy&#8217;s <a href="http://forabeautifulweb.com/blog/about/walls_come_tumbling_down_presentation_slides_and_transcript/">Walls Come Tumbling Down</a> presentation and his <a href="http://forabeautifulweb.com/search/results/b8c210bc9dab6bb538569663887952c2/">write-ups of the New Internationalist design process</a>.</p>
<h4>2. <a href="http://veerle.duoh.com/">Veerle&#8217;s Blog</a> by <span>Veerle Pieters</span> (@vPieters)</h4>
<p>Veerle&#8217;s Blog has appeared on countless &#8216;great blog design&#8217; lists and those honours are richly deserved. But the real highlight is Veerle&#8217;s content, particular her Illustrator and Photoshop posts. For me, as a relative Illustrator amateur, it&#8217;s fascinating to see (and learn) how effects are achieved.</p>
<h4>3. <a href="http://hicksdesign.co.uk/journal/">Hicksdesign</a> by <span>Jon Hicks </span>(@Hicksdesign)</h4>
<p>As I vaguely recall it was Jon&#8217;s blog that first alerted me to designing with web standards instead of tables and Dreamweaver &#8211; it was a long time ago. I&#8217;ve been a keen reader ever since. Jon blogs less then he once did and his subject matter is as likely to be cheese as it is design but it&#8217;s always worth a read.</p>
<h4>4. <a href="http://bokardo.com/">Bokardo</a> by Joshua Porter (@bokardo)</h4>
<p>A new entry for me, Joshua Porter writes insightful posts on all aspects of interface and user experience design for the social web like <a href="http://bokardo.com/archives/writing-microcopy/">microcopy</a>, <a href="http://bokardo.com/archives/how-important-are-avatars/">avatars</a> and <a href="http://bokardo.com/archives/what-if-galls-law-were-true/">Gall&#8217;s Law</a>. Consistently excellent stuff.</p>
<h4>5. <a href="http://www.creativereview.co.uk/cr-blog">CR Blog</a> by Creative Review (@creativeReview)</h4>
<p>Boo to the corporate publishing entity amongst the talented individuals &#8211; I&#8217;ll let them off. The Creative Review blog is a great source of quality creative design work across all fields which will inspire and irritate in equal measure. They do interesting &#8216;questions of the week&#8217; too.</p>
<p>So there&#8217;s my five. Any suggestions for a follow-up list?</p>
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		<title>Redecorate with Desktoptopia</title>
		<link>http://www.bengilman.com/2008/12/redecorate-with-desktoptopia/</link>
		<comments>http://www.bengilman.com/2008/12/redecorate-with-desktoptopia/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 12:01:47 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[desktops]]></category>
		<category><![CDATA[desktoptopia]]></category>
		<category><![CDATA[mac]]></category>
		<category><![CDATA[pc]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[wallpaper]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=156</guid>
		<description><![CDATA[Reviewing a simple little app to improve the quality of your Windows or Mac desktop.]]></description>
			<content:encoded><![CDATA[<p><strong>UPDATE 2009:</strong> Sadly Desktoptopia is dead!</p>
<p>Tired of your desktop selections for your machine? I stumbled (via <a href="http://twitter.com/">Twitter</a>) across the fantastic <a href="http://www.desktoptopia.com/">Desktoptopia</a> a couple of weeks ago. Courtesy of it, this is my current wallpaper:</p>
<p><img class="alignnone size-full wp-image-157" title="401-preview" src="http://www.bengilman.com/wp-content/uploads/2008/12/401-preview.jpg" alt="401-preview" width="492" height="307" /></p>
<p>(<a href="http://desktoptopia.com/browse?artist=286">70s Wallpaper</a> by Zack Warner)</p>
<p>Desktoptopia is a little system tray application for <a href="http://www.desktoptopia.com/download/">Mac</a> or <a href="http://www.desktoptopia.com/download/pc/">PC</a>. Drawing from a pool of excellent quality wallpapers guaranteed to appeal to those of a designer persuasion, the application cycles through the desktops at any frequency you like and allows you to rate or reject each image. The application also detects your resolution automatically so the images look perfect by default &#8211; works beautifully on both my work PC and my Macbook Pro.</p>
<p>Something I&#8217;d love to see from the program would be a user account. It would be great if by rejecting an image on my laptop I could be sure that it wouldn&#8217;t be next in the cycle on my work PC. Plus the <a href="http://www.desktoptopia.com/faq/">iPhone app</a> they mention in their FAQ, that&#8217;d be nice too! Would also be nice to be able to follow desktops by a particular designer.</p>
<p>Desktoptopia is an awesome little addition to your machine so <a href="http://www.desktoptopia.com/">download it</a> and give it a go.</p>
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		<title>Aggregation emptiness</title>
		<link>http://www.bengilman.com/2008/12/aggregation-emptiness/</link>
		<comments>http://www.bengilman.com/2008/12/aggregation-emptiness/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 14:14:35 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[User experience]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[37signals]]></category>
		<category><![CDATA[empty]]></category>
		<category><![CDATA[feedburner]]></category>
		<category><![CDATA[three state solution]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=149</guid>
		<description><![CDATA[Simple touches help make the best user experiences.]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s old but I still love it &#8211; just started feeding my RSS feed for my blog to <a href="http://www.feedburner.com/">Feedburner</a>. Having just created a new feed you get this nice empty state message:</p>
<p><img class="alignnone size-full wp-image-148" title="Feedburner empty state" src="http://www.bengilman.com/wp-content/uploads/2008/12/untitled-1.png" alt="" width="500" height="310" /></p>
<p>Adhering perfectly to 37 Signals <a href="http://gettingreal.37signals.com/ch09_Three_State_Solution.php">Three State Solution</a> and making me feel better about the fact there&#8217;s no juicy data to see yet! No wonder <a href="http://www.techcrunch.com/2007/05/23/100-million-payday-for-feedburner-this-deal-is-confirmed/">Google liked the look of them</a> all those months ago.</p>
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		<title>Pownce slips away</title>
		<link>http://www.bengilman.com/2008/12/pownce-dies/</link>
		<comments>http://www.bengilman.com/2008/12/pownce-dies/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 09:05:34 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[pownce]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[techcrunch]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=143</guid>
		<description><![CDATA[Marking the rise and demise of a Twitter-lookalike.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-144" title="pwned" src="http://www.bengilman.com/wp-content/uploads/2008/12/pwned.png" alt="" width="400" height="148" /></p>
<p>TechCrunch announced last night <a href="http://www.techcrunch.com/2008/12/01/pownce-deadpooled-team-moves-to-six-apart/">the demise of Pownce</a> and the acquisition of its people and technical resources by <a href="http://www.sixapart.com/">Six Apart</a> &#8211; I don&#8217;t tend to get involved in too many startup communities and this is one of the first I can remember from start to finish despite the fact I only got as far as signing up and clicking around for five minutes.</p>
<p>On my brief look around after a clickthrough from Digg I really liked the clean and characterful design of the site and the extra functionality it added to a Twitter-style core. But eventutally that seems to have been its downfall. Whilst the world and his significant other are waking up to Twitter (including late-starters like myself) a social network who&#8217;s core function was something very similar was always going to have a hard time.</p>
<p>In the arena of websites and applications every company is competing for the most precious asset of modern life, customer&#8217;s time. It seems that Pownce didn&#8217;t grab the time of enough people in its relatively short tenure and has left behind it a collection of time-invested disgruntled former customers. Promises to &#8220;<a href="http://blog.pownce.com/">come back with something much better in 2009</a>&#8221; are all well and good presuming you can convince the prospective users of your <em>something</em> that this time they can rely on you.</p>
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		<title>Front page news</title>
		<link>http://www.bengilman.com/2008/11/front-page-news/</link>
		<comments>http://www.bengilman.com/2008/11/front-page-news/#comments</comments>
		<pubDate>Fri, 07 Nov 2008 09:37:23 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[headlines]]></category>
		<category><![CDATA[newcastle]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[obama]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=99</guid>
		<description><![CDATA[Obama's victory, as recorded by the Newcastle Journal.]]></description>
			<content:encoded><![CDATA[<p>Strangely enough Barack Obama&#8217;s election victory was pretty big news the world over &#8211; <a href="http://www.newseum.org/">kindly</a> <a href="http://menegay.org/">souls</a> of the internet have collected over 700 newspaper covers from the day after onto one long page.</p>
<p><a href="http://obama2008.s3.amazonaws.com/headlines.html"><img class="alignnone size-full wp-image-100" title="Obama headlines" src="http://www.bengilman.com/wp-content/uploads/2008/11/obama.jpg" alt="" width="500" height="390" /></a></p>
<p>You can <a href="http://obama2008.s3.amazonaws.com/headlines.html">see all the covers here</a>. Apparently though, it wasn&#8217;t the story of the day in every corner of the world. Third from last on the page is Newcastle&#8217;s Journal &#8211; leading with this explosive alternative:</p>
<p><a href="http://www.journallive.co.uk/north-east-news/todays-news/2008/11/05/prudhoe-pool-bans-floats-for-health-safety-61634-22187658/"><img class="alignnone size-full wp-image-101" title="Pool ban" src="http://www.bengilman.com/wp-content/uploads/2008/11/pool.jpg" alt="" width="105" height="131" /></a></p>
<p>I blame John McCain.</p>
<p><strong>EDIT:</strong> 700 front covers and not one of them went for &#8220;<a href="http://www.mccain.co.uk/">McCain</a>&#8216;s had his chips&#8221;.</p>
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		<title>Barclaycard&#8217;s familiar-looking globe</title>
		<link>http://www.bengilman.com/2008/09/barclaycards-familiar-looking-globe/</link>
		<comments>http://www.bengilman.com/2008/09/barclaycards-familiar-looking-globe/#comments</comments>
		<pubDate>Tue, 30 Sep 2008 09:37:01 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[barclaycard]]></category>
		<category><![CDATA[logo]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=75</guid>
		<description><![CDATA[Barclaycard has a new logo - it's blue and globe-like.]]></description>
			<content:encoded><![CDATA[<p>Ah, a chance to ape the fine <a href="http://">Brand New</a> with a rebrand review!</p>
<p>Apparently one of the most tumultuous days in recent world finance history is a good day for UK-based credit-card-company-come-payment-processor <a href="http://www.barclaycard.co.uk/">Barclaycard</a> to release their new visual identity.</p>
<p><img class="aligncenter size-full wp-image-73" title="Barclaycard Logo Refresh" src="http://www.bengilman.com/wp-content/uploads/2008/09/barclaycardprogression1.jpg" alt="" width="600" height="105" /></p>
<p>As a first impression I do quite like it, the new typeface is nice and the shade of blue appeals in a finance 2.0 way.</p>
<p>The <a href="http://www.newsroom.barclays.co.uk/Content/Detail.asp?ReleaseID=1443&amp;NewsAreaID=2">Barclaycard press release</a> talks about the globe depicting &#8220;a world that is calm and confident on the outside, whilst warm and vibrant on the inside.&#8221; Unfortunately for me the globe looks a little like it&#8217;s falling apart&#8230; maybe very prescient given the current situation. Also, as alluded in my blog title, it&#8217;s very hard to look at this and not think of <a href="http://www.att.com/">AT&amp;T</a> &#8211; even over this side of the Atlantic!</p>
<p>Overall though, for me it&#8217;s an improvement &#8211; it&#8217;s maybe a little too shiny and contemporary and it will be interesting to see how it pans out in the future but the new simplicity and clean lines are a definite step forward from its curvy credit card predecessor!</p>
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		<title>A question of properness</title>
		<link>http://www.bengilman.com/2008/09/a-question-of-properness/</link>
		<comments>http://www.bengilman.com/2008/09/a-question-of-properness/#comments</comments>
		<pubDate>Mon, 22 Sep 2008 13:55:28 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[User experience]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[errors]]></category>
		<category><![CDATA[forms]]></category>
		<category><![CDATA[southern electric]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=62</guid>
		<description><![CDATA[When is a password improper?]]></description>
			<content:encoded><![CDATA[<p>From the <a href="http://www.southern-electric.co.uk/">Southern Electric</a> website&#8230;</p>
<p><a href="http://None"><img class="alignnone size-full wp-image-63" title="Southern Electric error" src="http://www.bengilman.com/wp-content/uploads/2008/09/niceerror.gif" alt="" width="493" height="268" /></a></p>
<p>Nice grass effect, nice button, but I&#8217;m not sure that error message and the associated tooltip really give you all the information you need to proceed from here.</p>
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		<title>The search for the Hicks-Monkey</title>
		<link>http://www.bengilman.com/2008/09/the-search-for-the-hicks-monkey/</link>
		<comments>http://www.bengilman.com/2008/09/the-search-for-the-hicks-monkey/#comments</comments>
		<pubDate>Wed, 17 Sep 2008 08:27:05 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[artwork]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[chimp]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[illustration]]></category>
		<category><![CDATA[jon hicks]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[mailchimp]]></category>
		<category><![CDATA[monkeys]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=55</guid>
		<description><![CDATA[Celebrating a hand-crafted monkey.]]></description>
			<content:encoded><![CDATA[<p>I can never resist an awesome primate&#8230; logo designer extraordinaire Jon Hicks has followed up his studious <a href="http://silverbackapp.com/">Silverback</a> with this cheeky-looking delivery monkey for email marketing application <a href="http://www.mailchimp.com">MailChimp</a>.</p>
<p><a href="http://www.hicksdesign.co.uk/journal/recent-work-mailchimp"><img class="alignnone size-full wp-image-56" title="jonhicksmailchimp" src="http://www.bengilman.com/wp-content/uploads/2008/09/jonhicksmailchimp.jpg" alt="" width="220" height="243" /></a></p>
<p>Jon&#8217;s put a cool animated process graph on <a href="http://www.hicksdesign.co.uk/journal/recent-work-mailchimp">his blog</a> and the <a href="http://www.mailchimp.com/blog/new-mailchimp-logo-by-jon-hicks/#more-970">MailChimp blog</a> has a write-up of the whole process. Although, no amount of secrets of the process can help with the initial character sketch which is cool enough in itself!</p>
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		<title>It&#8217;s walking time</title>
		<link>http://www.bengilman.com/2008/08/its-walking-time/</link>
		<comments>http://www.bengilman.com/2008/08/its-walking-time/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 13:49:06 +0000</pubDate>
		<dc:creator>Ben Gilman</dc:creator>
				<category><![CDATA[Watching the web]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[pubs]]></category>
		<category><![CDATA[walking]]></category>
		<category><![CDATA[walkit]]></category>
		<category><![CDATA[webapplication]]></category>

		<guid isPermaLink="false">http://www.bengilman.com/?p=48</guid>
		<description><![CDATA[Shuffling through my bookmarks on the lovely new Delicious I stumbled across the first time I&#8217;d bookmarked the excellent WalkIt.com. WalkIt is a route planner for pedestrians. As an example here&#8217;s a route between two of my regular Soho beer haunts: the relatively flashy Sun &#38; 13 Cantons and the no-nonsense Green Man on Berwick [...]]]></description>
			<content:encoded><![CDATA[<p>Shuffling through my bookmarks on the lovely new <a href="http://delicious.com">Delicious</a> I stumbled across the first time I&#8217;d bookmarked the excellent <a href="http://walkit.com">WalkIt.com</a>.</p>
<p><strong>WalkIt</strong> is a route planner for pedestrians. As an example here&#8217;s a <a href="http://www.walkit.com/mywalk.php?rblstart=448505_476734&amp;rblend=432658_484706&amp;cid=100638&amp;header1:txtfrom=W1F+9NG&amp;header1:txtto=W1F+8SR&amp;header1:txtcity=&amp;direct=1">route between</a> two of my regular Soho beer haunts: the relatively flashy <a href="http://www.fancyapint.com/pubs/pub1613.html">Sun &amp; 13 Cantons</a> and the no-nonsense <a href="http://www.fancyapint.com/pubs/pub1741.html">Green Man</a> on Berwick Street.</p>
<p><a href="http://www.walkit.com/mywalk.php?rblstart=448505_476734&amp;rblend=432658_484706&amp;cid=100638&amp;header1:txtfrom=W1F+9NG&amp;header1:txtto=W1F+8SR&amp;header1:txtcity=&amp;direct=1"><img class="alignnone size-full wp-image-49" title="Walkit map" src="http://www.bengilman.com/wp-content/uploads/2008/08/map.jpg" alt="" width="400" height="341" /></a></p>
<p>The route gives you distance, duration, calories burnable as well as CO2 avoided as well as turn-by-turn instructions. It&#8217;s a great little web application planning routes now in London, Birmingham, Edinburgh and more.</p>
<p>Fingers crossed there&#8217;s an iPhone version is in the works?!</p>
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